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  • Digital Campaign Specialist



About CTPA

The Canadian Tamil Professionals Association (CTPA) is a non-profit, non-partisan organization focused on developing career opportunities for emerging and established Tamil Professionals through professional networking, professional development and mentorship. CTPA addresses the needs of Tamil Professionals by creating a community-based platform that connects our members and provides them with valuable career development resources.

Role

Digital Campaign Specialist

Location

Toronto, Canada

Description

Roles and Responsibilities

    • Works with Marketing and Communications to optimize open rates and click-through rates on campaigns
    • Proofreads and checks submitted solutions before deployment to members
    • Supports marketing and communications operations by compiling, formatting and reporting information and materials
    • Extrapolates and verifies information, then evaluates, organizes and edits the data into comprehensive standard report forms.
    • Works with team to incorporate strategy into research reports.
    • Contributes to the design and manages the distribution of surveys and questionnaires.
    • Gathers data on special tasks assigned
    • Coordinates focus groups to understand the demographic needs
    • Liaises between external email partners and clients to resolve email issues
    • Researches and documents Spam trends
    • Reviews and adheres to Spam management practices
    • Maintains infrastructure that is currently in place and constantly seeks to update and improve where/when necessary.

    Skills and Qualifications

      • Superior communication (verbal and written), organizational, and project management skills
      • Strong analytical with very good logics and strong observation skills
      • Excellent data analysis skills
      • Strong command of the English language (French and Tamil is an asset)
      • Social and tech savviness
      • Experience with web analytics tools would be an asset
      • Knowledge of basic HTML would be an asset

      What skills can you expect to grow?

        • Email Marketing and Campaign Development
        • Copywriting
        • Content marketing
        • Lead generation
        • Productivity and Project Management
        • User Experience and Testing
        • Training & Development

          How to Apply

          Volunteer applications are now closed.
          Please email info@tamilprofessional.ca to learn how to get involved.

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